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The area in and around Downtown Atlanta has historically been under-supplied with new construction or high quality rental product, but that has changed recently with the delivery of hundreds of new apartments in 2009. Three new luxury Downtown area apartment communities – Alexan 360, Pencil Factory Flats, and Marquis Vista – have added nearly 1,000 luxury units offering the latest in interior finish and community amenities that the discriminating renter demands.
The Pencil Factory Flats & Shops (http://perennialproperties.net/index.php/site/apartments/pencil_factory_flats//?gclid=CMuAqdfD954CFSduswodtkhNJA) was developed by Perennial Properties, the same developer behind Highland West and Apex West Midtown that specializes in mixed-use multi-family and retail. The Pencil Factory Flats & Shops consists of 188 loft-style apartments with 30,000 square feet of retail on the street level. Retail and services at Pencil Factory currently include a barber, nail salon, dry cleaner, hair salon, and a boutique grocer. Eventually Pencil Factory hopes to sign two or three eateries to complete the space.
Apartment units at Pencil Factory boast all of the latest in luxury unit finishes that a sophisticated apartment dweller seeks: stainless appliances, ten foot ceilings, oversized windows allowing ample natural light, courtyard or city skyline views, spacious closets, stackable full-sized washer and dryer, granite countertops, espresso finish cabinetry, and a mix of cement, hardwood, carpet and ceramic tile flooring. Floor plans are very open and conducive to entertaining or flexible living. Loft units are available, which provide additional workspace or living space along with a half bathroom on a second floor.
Perhaps one of the most attractive features of Pencil Factory is its location. It is across the street from the Martin Luther King, Jr. MARTA station, less than 0.25 miles from the Downtown Connector (Interstates 75 and 85), and less than one mile from Georgia State University.
Community amenities, in addition to the retail located on the ground level of the project, include a resort style pool with cabanas, a courtyard with grills for socializing, a cyber café, and state of the art fitness center. In addition, two courtesy officers live on-site and the buildings and parking deck maintain several layers of controlled access to make sure that only residents and their guests can gain access to the common areas, resident parking, and apartments.
Pencil Factory Flats began leasing in July and are currently about 85% leased. In order to get the last few units filled, Pencil Factory is running rent specials and offering one month of free rent. While studio and one bedroom apartments start a little than some of the other new apartment communities in the area (studios now rent for $925 per month, one bedroom apartments start at $965 per month), two bedroom apartments are comparably priced at $1,250 per month, and rare three bedroom apartments are available starting at $1,725 per month.